When storytelling becomes multi-sensory

Exhibition and Interaction Design by Dotdotdot — Photo by Andrea Martiradonna — ©Dotdotdot

Adapting to the contemporaneity of language today means suggesting content and strategies to provide and enjoy updated stories and new forms of narration, made possible by digital technology and technological innovation.

In a landscape where experimentation becomes the necessary approach, the most compelling experiences are more daring and hybridise physical and digital experiences, which provide new forms of educational entertainment.

Domus Aurea, Grande Criptoportico 92 (detail of the vault) — ©Parco archeologico del Colosseo’s photographic archive
Exhibition and Interaction Design by Dotdotdot — Photo by Andrea Martiradonna — ©Dotdotdot

Using digital technology, the narration becomes more accessible, dynamic, flexible and less predictable. It is possible to reconstruct pieces of history, explore stories, transport visitors to other spatial-temporal environments, reconstruct processes, create visual and conceptual connections, provide curatorial view points and reflections that interweave material and immaterial elements, and mix them in a personal way.

Exhibition and Interaction Design by Dotdotdot — Photo by Andrea Martiradonna — ©Dotdotdot
Exhibition and Interaction Design by Dotdotdot — Photo by Andrea Martiradonna — ©Dotdotdot
Exhibition and Interaction Design by Dotdotdot — Photo by Andrea Martiradonna — ©Dotdotdot
Exhibition and Interaction Design by Dotdotdot — Photo by Andrea Martiradonna — ©Dotdotdot
Exhibition and Interaction Design by Dotdotdot — Photo by Andrea Martiradonna — ©Dotdotdot

Interaction Design, storytelling and digital technology make it possible to stage stories with innovative and original languages. This creates empathy and establishes a direct and customised relationship between object and meaning, visitor and space, which enables a journey through historical and artistic eras that make the visit experience unique, memorable and shareable.

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